Category: Sales and Conversion
SALES SKILLS: Phone Prospecting
Here is an example of phone prospecting. Let’s see how familiar this sounds to you.
Nate it’s a life coach who started his business almost a year ago and has prepared himself financially, physically and mentally to quit his full time job and focus his attention 100% on his new business.
SALES SKILLS: Product Placement
We will start this lecture with a fun, little exercise. Try to remember if you’ve ever been in this situation before, or imagine, if this has never happened to you, that you just adopted a dog or a cat. You got them from the shelter, and you brought the animal home, but now the newest member of your family is hiding behind the couch, or under a bed, scared for its life, and you are wondering if it was a good decision to adopt them in the first place.
SALES SKILLS: Speaking to Our Senses
If we ask the general population what sense they believe is the most important when making purchasing decisions, they will say that their visual sense is by far the most important, and they would say the same if asked what sense they think most marketers and advertisers are targeting in their clients.
SALES SKILLS: Creating Win-Win Situations
In coaching, our primary reason for doing what we do is our desire to help others. Yes, we do it to make money too, and who can say no to that? But, ideally, we do it in order to help others. We do it because we love to help other people. It is much the same when we do sales.
SALES SKILLS: Neuromarketing
Yes, we are all consumers. Whether we buy a pound of apples, a gallon of water, or milk, a car, a cell phone, a computer, a house, a pair of pants, shoes, etc, shopping either in person or online, is a huge part of our everyday life. Every day we are exposed to hundreds of messages from different companies, marketers and advertisers, enticing us to buy even more, each of them wanting us to buy their products and not their competitors’.
SALES SKILLS: Responding to Objections
In the Phone Prospecting blog entry, we talked about different techniques on how to do phone prospecting efficiently and effectively and how to leave compelling voice messages which will prompt people to call us back. So, what can we do when a prospect answers the phone and gives us answers like “I’m not interested”, ““I don’t have time right now”, or “we’ve been with your competitor for many years and they do a great job for us, we are happy.”
