Joeel & Nataile are co-founders of Transformation Academy®, where they train leading-edge entrepreneurs, leaders and life coaches how to master their mindset and create a purpose-driven business. They have started more than a dozen businesses, and trained over 500,000 coaches from 200_ countries and territories. Joeel is a former psychology professor with a Master’s Degree in Counseling and Education is currently completing his dissertation on eudaemonic happiness for a Ph.D. in Psychology.
What is the anchoring technique? It is when a person uses a simple piece of information when making decisions, without effort or even awareness. We naturally connect external stimuli with experiences from our past, and when we create this association, it can trigger decisions in the future. An example of a simple anchor is the smell of fresh popcorn at a carnival.
The Benjamin Franklin closing technique is as old as the name makes it sound, but is still widely used in the decision-making process by many individuals. Benjamin Franklin is famous for being a United States founding father, however beyond that he helped teach about money management.
In the world of sales, it’s important to know the distinction between responding to something and reacting to something. Reaction is something impulsive, something emotional that is often connected to lack of full control, while a response is something rational and logical and is something that we usually think about before we deliver.
Dopamine is a neurotransmitter released by the brain that plays several roles in humans and animals. Even though it has different functions in movement, memory, behavior and cognition, attention, sleep, and learning, dopamine is mostly known for its role in our mood and the pleasurable rewards associated with different activities like sex, eating our favorite food, exercising, dancing, and even shopping.
In life, Emotional Intelligence, or Emotional Quotient (EQ), is the ability to be aware of, use, understand, and handle our emotions. It also refers to the way we respond to the emotions of others. Emotional Intelligence primarily focuses on self-awareness, however it also means being capable to view and understand things from another person’s perspective.
In my ketogenic diet course: “Keto nutrition health coaching certification”, after receiving some very constructive feedback, it became clear that a segment on vegan ketogenic diet recipes were needed. If you have ever heard of the ketogenic lifestyle, you may know that it’s based on eating high amounts of healthy fats, medium level, protein-rich foods and low in carbohydrates.
Here is an example of phone prospecting. Let’s see how familiar this sounds to you.
Nate it’s a life coach who started his business almost a year ago and has prepared himself financially, physically and mentally to quit his full time job and focus his attention 100% on his new business.
We will start this lecture with a fun, little exercise. Try to remember if you’ve ever been in this situation before, or imagine, if this has never happened to you, that you just adopted a dog or a cat. You got them from the shelter, and you brought the animal home, but now the newest member of your family is hiding behind the couch, or under a bed, scared for its life, and you are wondering if it was a good decision to adopt them in the first place.
If we ask the general population what sense they believe is the most important when making purchasing decisions, they will say that their visual sense is by far the most important, and they would say the same if asked what sense they think most marketers and advertisers are targeting in their clients.
In coaching, our primary reason for doing what we do is our desire to help others. Yes, we do it to make money too, and who can say no to that? But, ideally, we do it in order to help others. We do it because we love to help other people. It is much the same when we do sales.
